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Tag: Experiential Events

Hail Caesar

Red Carpet Events Los Angeles Old time Hollywood came to life at the beautiful Village Theatre in Westwood with the eye-catching nostalgic look of the Hail Caesar! Premiere. Universal Pictures called on Joel Goldman who designed an arrivals package reminiscent of the movie industry's glory days. This awesome red carpet event came complete with ornate columns, high branding, four tracker skylights and vintage vehicles to drop off the movie's...

Straight Outta Compton

Straight Outta Compton Movie Premiere Movie premiere event planning in Los Angeles seems to have no limits, and Universal Pictures Straight Outta Compton movie premiere is a great example. For the much-anticipated World Premiere, Joel Goldman designed a massive vynil record flanked by large movie branding on slanted truss structures. This set the stage at the top of the black carpet for a live DJ to entertain bleachers of fans from his elevated...

Furious 7

Furious 7 Movie Premiere Movie premiere event production in Los Angeles continues to evolve and so does JG2 Collective. At Universal Pictures’ FURIOUS 7 World Premiere fans and attendees alike were wowed by the dynamic original concept they saw. This groundbreaking design by Joel Goldman was spectacular.  It was destined to be an iconic Hollywood event from the start. From the huge LED wall providing a real-time view of the arrivals for...

LA Marathon

LA Marathon 30th Anniversary To celebrate the Los Angeles Marathon's 30th anniversary, Joel Goldman helped facilitate one of the largest marathon lighting activations ever. This epic event production was visible from all over the Los Angeles area. We used 124 spot lights (totaling over 7.5 million lumens) in 27 different locations to mark each mile of the marathon route. This was done from Dodger Stadium all the way to Santa...