JG2

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Category: Experiential Events

CinemaCon Universal

Trade Show Events that Engage Trade show events can make or break a campaign, sales objective or launch. When there are thousands of eyes on your branding make sure it is done right with JG2 Collective. We have years of experience and regularly cover massive events like CinemaCon in Las Vegas. When Universal Pictures wanted to make a huge statement at CinemaCon, they tapped JG2 Collective to design and deliver an enormous entrance façade at...

Adidas

Sports Events Los Angeles It's no secret that the city of angels is all about sports, in fact, sports events in Los Angeles happen every day. When Match MG needed to transform an empty warehouse in downtown Los Angeles into a hip, exciting activation spot for an incredible Adidas promotional experience, they called on Joel Goldman to come in and work his design and production magic. Within two days the bare space had become a bustling event site...

Jurassic World

Jurassic World Movie Premiere Movie premiere events in Los Angeles can be very impressive and Universal Pictures’ premiere of JURASSIC WORLD was no exception. The famed Jurassic Park practically came to life at the Hollywood & Highland Complex where a giant super graphic of the Park Gates served as a breathtaking backdrop for this first-ever "Premiere In The Round".  Massive amounts of foliage were incorporated into the design to create...

Warcraft

Red Carpet Production That Rocks Red carpet production in Los Angeles can be very challenging and complicated if the right steps are not taken to ensure success. The expert team at JG2 Collective makes sure every detail is perfect, this is especially important on highly visual experiential events like the Warcraft movie premiere. Hollywood Boulevard was a Fantasy-come-to-Life when the colossal premiere and post party of Warcraft descended on...

Huntsman: Winter's War

Premiere Events Los Angeles Premiere events in Los Angeles is where the expert crew at JG2 Collective excels. We do it better, bigger and more beautiful than anyone out there. When Universal needed an arrivals package for The Huntsman Winters War movie premiere they called on Joel Goldman to create a look that was worthy of the visually stunning, fantasy film. Showcasing some of the incredible costumes from the movie itself, this sleek and...

Hail Caesar

Red Carpet Events Los Angeles Old time Hollywood came to life at the beautiful Village Theatre in Westwood with the eye-catching nostalgic look of the Hail Caesar! Premiere. Universal Pictures called on Joel Goldman who designed an arrivals package reminiscent of the movie industry's glory days. This awesome red carpet event came complete with ornate columns, high branding, four tracker skylights and vintage vehicles to drop off the movie's...

Straight Outta Compton

Straight Outta Compton Movie Premiere Movie premiere event planning in Los Angeles seems to have no limits, and Universal Pictures Straight Outta Compton movie premiere is a great example. For the much-anticipated World Premiere, Joel Goldman designed a massive vynil record flanked by large movie branding on slanted truss structures. This set the stage at the top of the black carpet for a live DJ to entertain bleachers of fans from his elevated...

Furious 7

Furious 7 Movie Premiere Movie premiere event production in Los Angeles continues to evolve and so does JG2 Collective. At Universal Pictures’ FURIOUS 7 World Premiere fans and attendees alike were wowed by the dynamic original concept they saw. This groundbreaking design by Joel Goldman was spectacular.  It was destined to be an iconic Hollywood event from the start. From the huge LED wall providing a real-time view of the arrivals for...

LA Marathon

LA Marathon 30th Anniversary To celebrate the Los Angeles Marathon's 30th anniversary, Joel Goldman helped facilitate one of the largest marathon lighting activations ever. This epic event production was visible from all over the Los Angeles area. We used 124 spot lights (totaling over 7.5 million lumens) in 27 different locations to mark each mile of the marathon route. This was done from Dodger Stadium all the way to Santa...